Location: Beverly Hills, LA
Date: July 2023
Size: 380 sq ft
A majestic, colorful, romantic boutique hotel for couples in Beverly Hills, which helps customers learn the thrilling
love story in Cartier's brand history
LOCATION
MATERIAL STRATEGY
Majestic, Fearless, and Graceful are three key attributes.
"Majestic" materials carry the
refined
sense of Cartier products.
Secondly,Jeanne Toussaint was the female designer behind Cartier in 1933. "Fearless" will be a material to her boldness. The shape language of Cartier jewelry brings the last attribute, "Graceful", for a softer appearance to bring balance into the space.